Generative Art is the idea realized as genetic code of artificial events, as construction of dynamic complex systems able to generate endless variations.
Each Generative Project is a concept-software that works producing unique and non-repeatable events, like music or 3D Objects, as possible and manifold expressions of the generating idea strongly recognizable as a vision belonging to an artist / designer / musician / architect /mathematician.
This generative Idea / human-creative-act make an unpredictable, amazing and endless expansion of human creativity. Computers are simply the tools for its storage in memory and execution.
This approach opens a new era in Art, Design and Composition: the challenge of a new naturalness of the artificial event as a mirror of Nature. Variations, like in Bach music, are the best strong communication of the Idea. Once more man emulates Nature, as in the act of making Art.
This approach suddenly opened the possibility to rediscover possible fields of human creativity that would be unthinkable without computer tools. If these tools, at the beginning of the computer era, seemed to extinguish the human creativity, today, with generative tools, directly operates on codes of Harmony and on codes of Identity. They become tools that open new fields and enhance our understanding of creativity as an indissoluble synthesis between art and science.
After two hundred years of the old industrial era of necessarily cloned objects, music, architectures, communications the one-of-a-kind object becomes an essential answer to emergent contemporary aesthetical needs.